Recursos y conocimiento

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Straight guides on web development, Google Ads, SEO and software for growing businesses. No hype, no hard sell — information that saves you money and mistakes.

How much does a website cost in 2026 (an honest guide to real prices)

Web Development

15 de abril de 20269 min lectura

How much does a website cost in 2026 (an honest guide to real prices)

Quotes from $80 to $8,000 USD for "the same thing". We explain what actually changes between ranges, what you should demand and how to compare proposals without losing your mind.

Por Equipo Sova Digital

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Wix, WordPress or custom development: which one fits a small business

Web Development

22 de abril de 20268 min lectura

Wix, WordPress or custom development: which one fits a small business

The fight is not Wix vs WordPress. It is: how dependent is your selling on the site? Here is a simple framework to choose without a salesperson rushing you.

Por Equipo Sova Digital

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Digital Marketing

29 de abril de 202610 min lectura

How to choose a digital marketing agency (a 12-point checklist)

If an agency promises you "5x ROAS guaranteed" in the first meeting, walk away. Here is the checklist we actually use to audit agencies.

Por Equipo Sova Digital

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Web Development

6 de mayo de 202612 min lectura

Web development for small business: the complete 2026 guide

A pillar guide so you can make informed decisions about your site — from picking the right type to avoiding the most common traps in the market.

Por Equipo Sova Digital

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My website is slow: 8 real causes and how to fix them

Web Development

7 de mayo de 20267 min lectura

My website is slow: 8 real causes and how to fix them

If your site takes more than 3 seconds to load on a phone, you are losing money every day. We explain why it happens and how to fix it without rebuilding everything.

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Digital Marketing

7 de mayo de 202611 min lectura

Digital marketing for small business: the integrated strategy that works

An integrated digital marketing strategy for small businesses — no hype, with numbers in dollars, ordered by business stage and available budget.

Por Equipo Sova Digital

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A website for your dental clinic: what you need in 2026

Web Development

8 de mayo de 20267 min lectura

A website for your dental clinic: what you need in 2026

The 7 things a dental clinic website must have to rank on Google and bring in real bookings — not just visits.

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How much budget do I need for Google Ads as a small business

Digital Marketing

8 de mayo de 20266 min lectura

How much budget do I need for Google Ads as a small business

The viable minimum for Google Ads in 2026 is 200 dollars a month. Here is why, how to split it, and what to realistically expect month by month.

Por Equipo Sova Digital

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How much does an AI agent for WhatsApp cost (real 2026 pricing)

Artificial Intelligence

11 de julio de 20267 min lectura

How much does an AI agent for WhatsApp cost (real 2026 pricing)

The market sells "AI bots" from $15 USD a month and enterprise agents costing tens of thousands. Here is what actually sits in each tier, so you can compare with judgement.

Por Equipo Sova Digital

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How to launch your business online: the 6 steps that move the needle

Digital Strategy

11 de julio de 20268 min lectura

How to launch your business online: the 6 steps that move the needle

Incorporating the company is what everyone does first. Then come the expensive mistakes: months without being able to charge online, a Gmail address on your quotes, and no way to know where customers come from.

Por Equipo Sova Digital

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